Steve Powers: 'A Business Without a Sign is a Sign of No Business'



Published on Feb 23, 2013
With locations in North Philadelphia's Brewerytown neighborhood, Brooklyn, New York, and Johannesburg, South Africa, ICY Signs is infusing urban streets across the globe with color, cartoonish graphics, and bold-lettered idioms. West Philly native Steve Powers, the lead artist behind ICY Signs, will share how ICY's "sign mechanics" are helping struggling businesses improve their image and attract more customers, while simultaneously revitalizing the craft of sign painting and manufacturing. [Philadelphia, PA]

Speaker: Steve Powers, Language Artist, ICY Signs
http://firstandfifteenth.net

Crafting Corridors: Reinventing the Urban Street was presented by Next City on February 16, 2013 at the Philadelphia Center for Architecture. Each speaker had just ten minutes to pitch their approach to transforming downtown streets into vibrant, liveable corridors. Next City is a national online magazine about improving cities. We update our site daily with investigative features, thoughtful essays, and interviews from the front lines of urban change and innovation.

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